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Blackett parachuted in to revive WPP’s GroupM

Blackett parachuted in to revive WPP’s GroupM

WPP UK country manager Karen Blackett (below) is reportedly replacing Tom George as CEO of GroupM in the UK, the holding company’s mega-media buying operation. GroupM contains MediaCom (which Blackett used to run), Mindshare, Essence and Wavemaker. WPP CEO Mark Read pointed to GroupM in his comments on WPP’s disappointing fourth quarter performance which saw […] Read More

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