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McDonald’s/UK Stacks Nouns In Sandwich Formation (And It Works)

McDonald’s/UK Stacks Nouns In Sandwich Formation (And It Works)

These outdoor ads are great. For one, they’re legible from a car, train, bus or on foot. Also, the ads do not mention the product name or company name. There’s no logo to make bigger. By taking an intelligent minimalist approach, there’s room in the campaign for the customer to “do the math.” Created by […] Read More

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