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Sun Tzu, So You Don’t Have To

Sun Tzu, So You Don’t Have To

This new article in our Emerging Voices Series is made possible by the generous support of Adpulp’s patrons on Patreon. Please join us.   LONDON—When we think of The Art of War we think of a dusty, old, impregnable tome pored over by tweed-clad old men in dusty drawing rooms. Maybe it’s an accurate stereotype, […] Read More

To Survive the Adpocalypse, Run All the Scenarios and Act with Humility

To Survive the Adpocalypse, Run All the Scenarios and Act with Humility

People who make advertising their profession are often optimistic and idealistic. I think this is a great way to be, as long as it doesn’t cloud your vision. There is a time for optimism and a time for realistic assessments of reality. And pandemic or no, clouded thinking mixed with delusions of grandeur are bad […] Read More

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