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Stylish silliness pays off for Argos in new T&P campaign

Stylish silliness pays off for Argos in new T&P campaign

Argos is pursuing its ‘So Stylish’ tack with The&Partnership despite its physical presence – now often attached to owner Sainsbury’s – being anything but. But ads are supposed to take brands where they once feared to tread and this is another good, if beguilingly silly, effort. T&P, which was knocking on the door in most […] Read More

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