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Bionic: Headwinds

Bionic: Headwinds

Running a small business can feel like battling a strong headwind. While you’re busy managing endless admin, opportunities are passing you by. Read More

The Specialist Works buys hyper-local agency Pintarget

The Specialist Works buys hyper-local agency Pintarget

UK media independent The Specialist Works is buying hyper-local media and data business Pintarget. Pintarget, founded in 2016 by Charlie Makin and part-owned by shopper media specialist RMI will now be known as Pintarget by The Specialist Works with Makin as MD. RMI keeps a stake. Makin, a founder of both Lockett Makin which became […] Read More

Meet Adweek’s Women Trailblazers; Sleeping Giant Co-Founder Leaves: Monday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. Adweek’s Women Trailblazers Talk Inspiration, Career Milestones and Future Victories… Read More

The Trusty Roomette Is Suddenly Giving Amtrak an Advantage Airlines Can Only Dream Of

In 1946, the Association of American Railroads produced a report aimed at calming the fears of a membership panicked about the airline industry stealing its passengers. The essence of the AAR’s message was this: While trains could never compete with air travel’s speed, they did have one unassailable advantage: the private compartment. “In the sleeping… Read More

Post-lockdown creativity: AA and adam&eve take the yellow open road with Tukker

Post-lockdown creativity: AA and adam&eve take the yellow open road with Tukker

Dogs seem to have had a decent lockdown – their price has gone up anyway – and the AA’s post-lockdown campaign from adam&eveDDB features a hairy variant – one Tukker – who can’t wait to get back on the open road. As Tukker is named one assumes we’ll be seeing more of him/her (sounds male.) […] Read More

Facebook Unveils the Participants in Its Community Accelerator Initiative

Facebook revealed the participants in its Community Accelerator initiative, a six-month program that provides training, mentorship and funding to help community leaders grow their communities. The 80 program participants will spend the first three months learning how to grow their communities and meet their goals from experts, coaches and a customized curriculum, while the second… Read More

Man City football ruling creates a financial free-for-all for regimes playing the global PR game

Man City football ruling creates a financial free-for-all for regimes playing the global PR game

Manchester City’s two-year ban from European competition, imposed by Uefa, has been overturned by the grand-sounding Swiss-based Court of Arbitration for Sport. The Court found that the alleged “serious breaches” of Uefa’s Financial Fair Play rules were “either not established or time-barred.” So it doesn’t seem to be saying the club didn’t do it but […] Read More

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