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Blog Archive

Don’t Expect Many Brands to Embrace April Fools’ Day in 2020

Is anybody in the mood to get punk’d right now? Apparently not, if you check Twitter, where commenters have been proactively warning brands for at least the past week against pulling any April Fools’ Day pranks. “Many of you typically have big plans,” wrote @amaliaefowler, a Vancouver tech company marketing director, mirroring much of the… Read More

US Consumers Are Keeping a Close Eye on How Brands Handle the Coronavirus Crisis

People expect the global socioeconomic and political challenges posed by the coronavirus crisis, as well as the existential threats of widespread illness and unprecedented isolation, to be tackled by brands, not just the government. A recent survey of 1,000 people in 12 countries, including the United States, U.K. and China, on brand trust and the… Read More

Facebook Updates Aim to Help Video Creators Streamline Process, Boost Discovery

Facebook revealed several updates aimed at making it easier for creators to upload and manage videos on their pages, as well as to drive discovery of those videos. An update released Tuesday for pages globally contains changes to its playlists feature, as well as a new option, series, enabling creators to better organize their videos… Read More

‘The world is going to need football’: Lincoln Riley keeps an open mind about 2020 season

Oklahoma coach Lincoln Riley has a forward-thinking outlook for the 2020 college football season that is worth embracing for now. Read More

How online chess became a pandemic coping mechanism, like it did centuries ago offline

As the world increasingly isolates from the COVID-19 pandemic, a growing global community of online chess players find comfort and camaraderie thanks to the digitalization of a timeless hobby. Read More

LA Galaxy’s Efrain Alvarez cracks Goal’s NxGn list; will he play for U.S. or Mexico in the future?

The 17-year-old sensation is in a tug of war between the United States and Mexico for his national team services. Read More

Here’s How Brands Are Celebrating Trans Day of Visibility

Lately, it seems like there’s nothing but bad news and stressful coronavirus updates. That makes a holiday celebrating pride, survival and visibility extra welcome–and Trans Day of Visibility (TDOV) is the perfect way to end an otherwise awful March. Today, brands like Instagram and VSCO (among others) are showing their support for the transgender and… Read More

Facebook Makes Its Community Help Feature Available for Covid-19 Efforts

Facebook will begin rolling out its Community Help feature in Australia, Canada, France, the U.K. and the U.S. over the next few days to enable people to help community members who are most impacted by the coronavirus pandemic. The social network debuted Community Help in February 2017 as an extension to its Safety Check feature,… Read More

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